Jobs are still with what he called “the greatest practitioners of the good from the IPAD. However, with the iPhone (mobile Internet) has caused a sensation different IPAD is controversial.
Pessimistic to the question of reasons - published in the Tablet PC a few years, has never been successes. Many IT companies are trying to close the laptop and cell phone gap, but the fact that it is a “Bermuda Delta.
Optimists are not unreasonable - Apple’s “i Series” has been subverting the idea several times. Since the Tablet PC market has not yet formed, how can we not judge iPad?
Consumers have their own ideas, a user acknowledges: “Although a little disappointed, but I still can not stop the desire to possess it.”
Location
Besides prices, IPAD appearance last week, and there are no other amazing performance, which is also verified through the capital market. Before the launch, Apple’s stock price rose to U.S. $ 215, but when the time of publication iPad, the price of Apple stock plunged by 4 percent, until Steve Jobs announced the price Input iPad is 499 U.S. dollars when the purchase price of shares before falling.
The lack of killer features become critical industry IPAD reasons, and even some of the media with “iPhone off” to describe it. Somewhat similar in appearance, the same operating system, it is difficult not to connect.
An industry source said: “iPad is the iPhone and the iMac, so it does not require phone functionality and multi-task operation. If I had to give a definition I like “multimedia” is appropriate. ”
The source also said that Tablet PC must not be “big”, it needs to be more functional than the phone is more portable than a laptop, but not a simple sum of the two, he needs its own characteristics.
Demands
Jobs has never been charged Fan Chen, in his view, technological innovation important, but much less important to the user experience. iMac penetration than other brands, but in the premium market and second to none; iPod was introduced, the MP3 market has become saturated, it did not stop its nearly 200 million euros in sales ; course under an account smart iPhone telephony market 1 / 3 share to Nokia and even more shame.
Apple has never been rumored to not search for customers, but the media have noted that this emphasis on fashion, individuality and function merged company, even if not research, it can still take the customer. Because the “user experience” has seeped into the blood from Apple.
Liu-Sheng (a pseudonym) is the owner of a digital store in Guangzhou, he told reporters, iPhone or even better than many machines cottage techniques and high prices, it pays low, but they are someone who purchased. “IPhone, which is used to return to the d’autres mobile phones will be very appropriate.”
Also this week, reporters contacted Mr. Liu, who is tied iPad American Shopping Service. “There are five paid the deposit of the IPAD became the largest store recent hot spots, and even action manufacturer cottage.”
Reporter compared to other brands of Tablet PC and found that the majority can be called the “thin support for touch screen access to this” only way sword iPad easy, dropped the “computer” concept, but the e - books, games and other entertainment projects on the first.
Mr. Liu said: “The Apple customers are mostly young office workers and connected, PSP, iPod, etc. has become a standard, while the IPAD incorporates these features, and user experience better, So it is easy to win the market. ”
Impact
Currently, IPAD, at least under the App Store to hit the industry. According to data from Gartner, downloading iPhone applications this year should reach 4.5 billion times, to provide approximately 68 billion dollars in revenues, which account for 99.4% of global market share of mobile application.
But in the future, the impact will be felt iPad games, e-books, videos and other industries.
Amazon has become the first “forward” business. He holds a Kindle e-book market by virtue of its dominant 7:3 ratio of sales divided into a number of publishers to swallow their anger, and each book also limit U.S. $ 9.99 a lack of elasticity market prices of digital copyright.
IPAD is changing all that. Firstly, the color screen to make Kindle the E-ink dwarfs, and iBook virtual shelves is also greatly increased the user experience. Secondly, Apple reversed in the proportion of the Amazon to give booksellers Cape bulk price is raised to 14.99 U.S. dollars. This makes McMillan and other publishers turned against him, Amazon had to re-weigh the mechanism of pricing.
There are also impatient and Microsoft, Google, Sony and other giants, they are owned by the Xbox game console, operating system, Android, and so iPad is a direct collision.
Contact the iTunes Store and App Store, Business iPad killer, so consumers are not contrary, more than a glance: there will be no Mall books, music and video library, and even game developers Mall?
Some experts say, IPAD is just a carrier, as Apple’s way of thinking, the content will become an asset. iBook, and even iVideo iGame could be the next App Store.
Or, as always, Apple’s high-profile iPad has published appeared in the Comedy Festival Grammy Awards ceremony. “It is possible that the entry of Apple into the signal of the entertainment industry.” The source sector.
