Apple laptop battery last year’s impressive performance on their applications are still thriving in the mobile phone, cell phone game downloads is the “key.” Learn from experience, for our mobile application market, it should focus on people with usage, integration and function of mobile content, which will be the general trend
iPhone Mobile Application multi-faceted, swept the globe. According to foreign media reports, after the U.S. launch of iPhone applications, after the White House, the U.S. Army in the official home page Army.mil also launched its own iPhone application. Apple’s popular applications in the global extent of the Gartner recently issued a report had reflected: In 2009, Apple accounted for 99.4% of the global mobile application market share, which is where mobile game downloads still the first one.
Apple’s open platform to not only attracted a lot of ordinary people to contribute inputs for the App Store, but also for official bodies to participate in this platform. Thus, to Apple’s mobile applications, represented by the market has matured at the same time can be expected in the next few years will be a faster growth pace. For my country, cell phone use is a huge potential apple iBook G4 12-inch battery market, but their development still need to pay attention to user requirements.
Early January, Apple today announced the online store application downloads a breakthrough 3 billion. In other words, only in 2009, a year, iPhone users to download from Apple’s online store to purchase a 2.5 billion application. At the same time, Apple’s global market share in 2009 has been accounted for 99.4%, allowing Apple doing my part to “sit tight” mobile phone applications, “overlord” throne.
Apple’s App Store so successful, profitable business model of electronic information industry, to stimulate each nerve, the major companies have test the water cell phone use, cell phone use shops have sprung up.
Last year, the star of the brand NOKIA mobile phone launched OviStore, Samsung, Palm, RIM is equally not to be outdone. Other communications industry chain and cell phone use over a longer distance company “lost its lonely”, have shot you want in the mobile application market, “a share”: for example, Microsoft released the software predators SkyMarket. Mobile operators as an integral part of the communications industry, nature will not miss this important opportunity, so in foreign countries such as Vodafone, China Mobile, Unicom, Telecom also have started creating their own mobile application store.
In these competitors, in fact, there is no lack strong person, such as Google Android Market, although only approximately 20000 procedures, but this number is still rapidly growing, the current average monthly rate of increase of new applications 3544. Google application, although the growth rate of invisible pressure to Apple, but could not shake the dominant position of Apple’s mobile phone applications.
Proved the prospects for prediction. Gartner report shows that if Apple apple iBook G4 12-inch battery can keep the current pace of this growth, then the 2010 application downloads through its online store is expected to reach 4.5 billion times the amount of revenue will reach 6.8 billion. By 2013, Apple’s online store application downloads will reach 21.6 billion times, revenue up to 29.5 billion U.S. dollars.
Mobile phone games surely, “sit” Mobile Application of the top spot
All along, the mobile phone to download the application to the game downloads on the “main event.” According to Game Developers Conference (GDC) recent research data shows that the most widely used smart phone is the most popular gaming platform.
As early as February 4, 2008, the Internet, according to market researcher ComScore’s report, has pointed out that Apple’s iPhone the number of users to download mobile phone games is growing very fast, in November 2008, when an increase of 14%; the same time, mobile phone games the number of downloads in November 2008 shows an increase of 17%, reaching 8.5 million times. Data growth and user needs are inseparable. Venture Capital Report released by research institutions ChinaVenture also consider ,2008-2010 will be the mobile online games market in rapid development period. Therefore, cell phone games cell phone applications in the future will remain a top priority.
With the increase in the total mobile phone applications, social networking tools and office applications, downloads are also rising, such as social networking. According to IDC predicts that by 2012 the scale of corporate social networking will reach 2 billion U.S. dollars, and as the traditional desktop market shift to the mobile market, mobile social networking will become a routine application of an irresistible trend.
Other applications too. With the continued strengthening of smart phone features, it is the acceptance of smart phones and ever-increasing, these cell phone use will continue to be innovation and in people’s work, study and life to play a more important role.
Mobile applications should be made to imitate the work in the
In the domestic apple iBook G4 14-inch battery market, cell phone use has just begun.
Foreign mobile phone applications market has become more mature, but in our country until August 17, 2009 China Mobile Zhengshishangxian Mobile Market started on the right track. China Telecom subsequently introduced an online application store, but, overall, compared to the domestic market and abroad, has clearly failed.
Among the many participants into the Councils, some analysts believe that, “many participants like to imitate, but ignored the mobile application store is now competition in the market has turned into the Red Sea, Blue Ocean.” Visible, want to get a simple imitation of the successful is not so easy, simple copy will fail.
Apple iPhone + APPStore successful model in front of us in the domestic cell phone use “crossing the river by feeling the stones” of the period, Apple’s model or to provide you a lot of inspiration and experience. However, iPhone + APPStore the model can cope with the growth of the domestic soil, which depends on whether the leading mobile application providers to be able to clear the domestic market environment analysis. For example Chinese people’s spending habits, payment habits, ability to innovate is different from the model cell phone use will have a huge impact.
At present, the domestic cell phone use should first be quickly recognize their strengths and weaknesses, to adjust strategies to achieve win-win situation, to achieve progressively bigger and stronger. Second, suppliers should try to achieve win-win cooperation, strong-strong alliance to jointly cope with the market; at the same time to play the advantages of the traditional consumption patterns to broaden the channels for a profit.